Nick Dimiduk

n10k.com: blog et al.

"The Best Minds of My Generation Are Thinking About How to Make People Click Ads. That Sucks."

A recent post in Read Write Web calls out a short and sweet quote which hits close to home:

The best minds of my generation are thinking about how to make people click ads. That sucks.

I couldn't agree more with this sentiment from Mr. Hammerbacher. Granted, this is slightly better than the financial shenanigans of yesteryear, but still. Come on society! Give us valuable, challenging problems to tackle and let us loose! Between our brains and our brawn we have the power to change the world. And to my fellow Big Data junkies: shame on us! Demand a more productive use of our talents! Why are we targeting better ads and burning away human civilization supporting virtual alternatives when we could be curing cancer? Sure, the pay is good, but you don't have to look very hard to see it's not what it used to be. And hell, even the adland insiders agree that we all could be doing better. I expect more of us and so should you.

While I'm making demands, someone remind the future that I still want my jetpack ;)